Complete specs on the Sigma SD15 DSLR

X3 Full-color image sensor
The Foveon X3® direct image sensor featured in the Sigma SD15 digital SLR camera captures all primary RGB colors at each and every pixel location, ensuring the capture of full and complete color. Using three silicon-embedded layers of photo detectors, stacked vertically to take advantage of silicon's ability to absorb red, green and blue light at different respective depths, it efficiently reproduces color more accurately, and offers sharper resolution, pixel for pixel, than any conventional image sensor. Since color moiré is not generated, the use of a low-pass filter is not needed because full information of light and color can be captured with a three-dimensional feeling.

TRUE II image processing engine
The SD15 incorporates the "TRUE (Three-layer Responsive Ultimate Engine) II" image processing engine which improves the processing speed and overall image quality. The unique image-processing algorithm provides high resolution power and reproduces high definition images with richly graduated tones.

SD card
The SD15 adopts the SD card (compatible with SDHC) which is also used with the DP series of Sigma cameras, improving convenience to users of both camera systems.

21 frames can be captured continuously in RAW mode
The SD15 is equipped with DDR II buffer memory which is twice as large in capacity as the SD14's buffer. The camera's high-speed image processing circuits are capable of handling the large data files generated by the high-resolution 14 megapixel sensor. The SD15 features a continuous shooting speed of 3 frames per second with up to 21 RAW Images that can be captured in continuous shooting mode.

AFE（Analog Front End）
AFE (Analog Front End) converts the color data, which full-color capture systems record, to a digital signal. This enables the camera to reproduce high definition and richly colored images.

77-Segment AE Sensor
The SD15 features a new 77-segment AE sensor which allows advanced AE algorithms, improving exposure accuracy. Exact control and collaboration with the AF point ensures the camera exposes accurately even in difficult lighting conditions.

Large, highly visible 3.0" TFT color LCD Monitor
The SD15 camera features a 3.0 inch TFT color LCD monitor. This 460,000 pixel resolution LCD monitor benefits from a wide viewing angle, making it easy to check focusing and composition. It is possible to review the captured images with a Contact-Sheet View (nine thumbnail images), Single-Image View or Zoomed-In View (it is possible to select the magnified area by using the 4-way controller). While reviewing images, it is possible to display the detailed shooting information such as shutter speed and F-value by pressing the INFO button.

New, intuitive user interface
The improved user interface provides faster and more convenient operation of the camera. The Quick Set button activates the display of the most commonly used camera functions such as Color Mode, White Balance, Image Quality and Image Size on one screen. The 4-Way Controller ensures faster operation of these features. The FUNC button enables functions such as Flash Mode and Synchro Mode.

RAW format recording
The SD15 includes a RAW recording mode for retaining full image capture detail of the utmost quality plus a JPEG recording format for convenience. The RAW data format uses lossless compression for more compact, yet uncompromised, data files. The RAW data format of the SD15 keeps brightness and color data in a 1:1 ratio without relying on interpolation. Each pixel location captures the full color RGB data which, when processed in SIGMA Photo Pro, will preserve the balance of the natural data for the best photos with the best image quality.

SIGMA Photo Pro 4.0 (supplied)
The supplied image processing software of "Sigma Photo Pro 4.0" converts RAW data quickly and easily. Incorporation of a new noise reduction algorithm reduces Chroma and Luminance noise when processing X3F files taken at ISO400 or more. It is possible to adjust the level of reduction for noise just by moving the slider in the control pallet.
This software is compatible with multi core CPU's, ensuring high speed image processing. It also incorporates functions such as Loupe, slideshow, Printing, JPEG conversion and batch white balance settings.

Reliable and durable shutter with life cycle of over 100,000 exposures
The durable focal plane shutter mechanism has a life cycle of over 100,000 exposures and dramatically reduces the amount of dust and dirt from the shutter mechanism.
The photographer can enjoy taking pictures without worrying about dust and dirt adhering to the image sensor either from inside or outside the camera.

Dust Protector
Most digital SLR cameras are vulnerable to dust entering the body. If the dust and dirt adhere to the image sensor, it may appear in the pictures. The mount of the SD 15 is equipped with a dust protector and the sealing parts are incorporated around the mount, preventing dust from entering the body. Even if dust adheres to the image sensor, the dust protector can be removed easily for sensor cleaning.

Bright viewfinder image by the incorporation of a pentaprism
The SD15 features a pentaprism viewfinder with 98% (vertical and horizontal) coverage, 0.9x magnification and an 18mm eye point. A diopter adjustment is also equipped which can be adjusted from -3 to +1.5 dpt.

ISO50 available
It is possible to select ISO sensitivity value from 100 to 1600. When the camera is in the extended mode, ISO 50 and ISO 3200 can be selected.

5-point AF
The auto focus sensor features 5 focusing points (center, left, right, up and down) ensuring consistently fast and precise focusing. The AF metering features a cross type sensor in the center of the screen. Selecting the AF point can be done manually or automatically.

Four metering modes
The SD15 is equipped with four metering modes: 77-segment Evaluative Metering, Center Weighted Average Metering, Center Area Metering and Spot Metering.

When it is difficult to determine the exposure setting due to variable light conditions, the Auto Bracketing function enables the photographer to take a sequence of pictures of the same subject at three or five different exposure levels. The shift value can be set in 1/3EV increments up to ±3EV(3 stops)/±1.7EV(5 stops).

Improved Auto Bracketing function
In addition to the usual three frame bracketing, five frame bracketing has now been added to the Auto Bracketing function. It allows users to get a more detailed and accurate exposure.

Two motor systems for the prevention of camera shake
Two motor systems are driven by the mirror-drive and shutter charge which lowers the vibration of the mirror movement, preventing camera shake.

Mirror lock-up mechanism prevents camera shake
The mirror lock-up mechanism raises the mirror, preventing vibration when the shutter is released. This prevents camera shake and is especially effective for macro photography or when using extremely long telephoto lenses. Use of the dedicated Remote Controller RS-31 (optional) also reduces the possibility of camera shake.

Built-in flash with 17mm angle of coverage
The Sigma SD15 camera's built-in flash offers an angle of coverage of 17mm (equivalent to 28mm with a 35mm camera) lens with a guide number of 11. The Built-in flash can be synchronized to a shutter speed up to 1/180 sec. Incorporation of S-TTL automatic exposure ensures the control of advanced flash photography.

Backlight top LCD panel
The top LCD panel allows the photographer to quickly check camera information such as resolution setting, metering mode, battery status and the number of images that can be recorded on the SD card. It also incorporates an orange backlight, which enables the camera to be easily controlled in low light conditions.

Dedicated rechargeable battery with a large capacity
The dedicated BP-21 Lithium-ion battery is supplied as standard with the SD15. It is possible to shoot approximately 500 images on one full charge. The battery takes about 120 minutes to fully charge with the supplied BC-21 Battery Charger. The optional AC Adapter SAC-4 enables the Sigma SD15 to obtain power from the main supply.

Optional accessories
The SD15 can be used with over 45 Sigma lenses such as ultra-wide, ultra-telephoto, macro and fisheye. In addition, other accessories include dedicated flashguns (EF-530 DG SUPER, EF-530 DG ST and EM-140 DG) which offer fully automatic S-TTL flash dedication, a Power Grip (PG-21), Cable Release (CR-21) and Remote Controller (RS-31).

These many optional accessories are available for the SD15 to complement the user's style of photography. They ensure ease of use and comfortable shooting.

Canon launches the Rebel T2i @ $899

Canon had just launched the T2i with 1080p video recording, an 18MP sensor, and 3-inch LCD. It also has a 63-point metering system and takes 3.7 fps continuous.

THE NEW CANON REBEL T2i DIGITAL SLR TAKES ASPIRING PHOTOGRAPHERS BEYOND THE STILL WITH ADVANCED VIDEO FEATURES

The Family Camera is Back, Introducing the EOS Rebel T2i Featuring a Large 18-Megapixel
CMOS Sensor and Full HD Video Recording with Selectable Frame Rates up to 30 fps

LAKE SUCCESS, N.Y., February 8, 2010 – Canon U.S.A., Inc., a leader in digital imaging, today introduced the new flagship model for the Company’s highly popular Rebel DSLR line: the Canon EOS Rebel T2i Digital SLR camera. Today’s photo enthusiast is looking for a camera that will grow with them as they learn, and that is a perfect description of the new EOS Rebel T2i Digital SLR camera. Retaining all of the traditional characteristics that have made the EOS Rebel series beloved by entry-level photographers and an industry best-seller, the new Rebel T2i succeeds in bridging the gap between an entry-level camera and a true pro-sumer camera.

The Rebel T2i Digital SLR camera includes a variety of new features for photographic assignments as varied as grabbing that action shot from the sidelines or creating memorable family portraits, including: 3.7 fps shooting, an ISO range of 100-6400 (expandable to 12,800), a 63-zone Dual Layer Metering System, and Canon’s DIGIC 4 Imaging Processor. There are some moments in our lives where video helps capture the moment better than a still image, and the Rebel T2i offers the best of both worlds with Full HD 1080p video as well as 18-megapixel still images. The Rebel T2i DSLR continues Canon’s industry-leading trend in Full HD DSLR video capture with manual exposure control, selectable frame rates and a new external microphone input. There is also a new feature for standard definition recording, Movie Crop, which provides an approximate 7x additional zoom with no loss of image quality when shooting SD quality video.

“There is no question that HD video is the biggest trend in DSLR technology and because of this we are seeing the creativity of still photographers transferring to the moving image. Still photographers are using the various lenses and accessories they are already familiar with to create amazing video footage,” stated Yuichi Ishizuka, executive vice president and general manager, Consumer Imaging Group, Canon U.S.A. “Taking that HD video quality and putting it in the hands of entry-level photographers with cameras like our new EOS Rebel T2i, we are seeing a new generation of creative digital artists emerge.”

Lights, Rebel, Action – EOS HD Video
Canon’s EOS HD video capture has helped spark a major movement in digital imaging, empowering still photographers with the ability to experiment, learn and capture stunning high-definition video through a variety of creative lenses. Continuing this imaging revolution, the new EOS Rebel T2i puts entry-level photographers on the frontline equipped with all the latest EOS HD video features including full HD video at 1920×1080 resolution, selectable frame rates, full manual exposure control and the visual options of interchangeable lenses. Manual video exposure control provides novice filmmakers with the image control they are accustomed to in a still camera, all while shooting professional-level cinematic video. Professional photographers utilize creative lighting, adjustable depth-of-field and a variety of lenses to create powerful still images and video footage, and these are exactly the tools that the new Rebel T2i gives to budding photo and video enthusiasts. Adding a new professional-level feature for EOS cameras, the Rebel T2i includes an Auto ISO function that works in all Creative Zone exposure modes including Manual where users can set a limit to the highest ISO the camera will use, enabling them to retain the lighting and look they desire for a scene. By setting an Auto ISO range, videographers can retain dark shadow areas and avoid blowing out highlight areas in a scene while still retaining the benefit of automatic ISO adjustments. The Rebel T2i DSLR captures video in both NTSC (National Television System Committee) and PAL (Phase Altering Line) standards at selectable frame rates including Full HD 1920 x 1080 at 30 (29.97), 25 or 24 (23.976) fps, and HD 1280 x 720 or Standard Definition 640 x 480 quality video, at 60 (59.94) or 50 fps.

For easier video recording operation and familiar functionality for beginners, the Rebel T2i’s autofocus can be operated before or during video recording by pressing the shutter button half-way down in video mode. Another feature debuting in the Rebel T2i is Canon’s new Movie Crop mode, where the user can achieve 7x magnification when shooting SD video for a significantly increased “telephoto” effect. Unlike the digital zoom feature found in many compact digital cameras, Canon’s new Movie Crop mode actually crops the image directly from the CMOS sensor at full SD resolution to preserve maximum image quality and provide additional zoom power. The new Movie Crop feature is especially helpful for achieving extra full resolution zoom power when filming youth sports, such as a child running to the furthest end of a field. For better sound quality when shooting video, the Rebel T2i DSLR includes an external stereo microphone jack, a first for an EOS Rebel model, in addition to its built-in monaural microphone. These audio and video features supplement a tremendous range of additional must-have video features in an entry-level Digital SLR camera.

For enhanced viewing pleasure and easy video sharing at home, the HDMI video-out capability of the Rebel T2i DSLR includes a new Consumer Electronics Control (CEC) compatibility which allows users to play back still or video files on a CEC-compliant HDTV, using the TV remote to control the camera when connected via HDMI interface.

Camera Feature Set
The EOS Rebel T2i DSLR features a newly developed 18-million-pixel Canon CMOS imaging sensor providing outstanding resolution and light sensitivity for amazing poster-sized prints with fine detail and stunning color. The camera exhibits exceptional low-noise performance incorporating many of the same technologies used to reduce noise in professional cameras such as the EOS 7D. The Rebel T2i camera’s basic ISO range is an amazing 100~6400, and via a Custom Function, it can be extended to ISO 12,800. The outstanding ISO range combined with its noise reduction technology allows the Rebel T2i to capture outstanding low-light pictures at events such as candlelit birthday celebrations or recitals where flash photography may be prohibited.

The camera provides 3.7 fps continuous shooting for still photos, making it the fastest shooting Rebel model to date and enabling users to capture that great image of a little leaguer’s first swing. The camera features Canon’s proprietary iFCL 63-zone dual-layer metering system offering intelligent Evaluative metering with much finer segmentation than any previous EOS Rebel model. The new Rebel T2i also has an expanded ± 5 EV exposure compensation range allowing for much more versatility when shooting in extremely bright or dark environments; or when shooting HDR (high dynamic range) images.

The Rebel T2i DSLR includes a number of professional-level user-selectable Canon image processing features to enhance the image quality of in-camera JPEG files, and to tag RAW images for processing later through Canon’s Digital Photo Professional software (included with the camera). These features include Canon’s Auto Lighting Optimizer to enhance shadow detail and add contrast to “flat” scenes, Highlight Tone Priority adding up to one stop of detail in bright highlight areas, Peripheral Illumination Correction for automatic correction of vignetting, High ISO Noise Reduction with four user-selectable settings, and Long Exposure Noise Reduction applied to exposures one second or longer. These Canon image enhancements provide new photographers with professional quality automatic image correction on JPEG files right out of the camera.

The EOS Rebel T2i digital camera includes a new enhanced 3-inch LCD monitor featuring 1.04 million dots with a wide 3:2 aspect ratio, wider than previous EOS models. The Rebel T2i camera’s LCD monitor can display a full-screen video image utilizing the entire screen during playback. For maximum storage capacity the new EOS Rebel T2i Digital SLR camera is the first EOS model to support SDXC memory cards. With all the new and exciting features of the EOS Rebel T2i, the Rebel series continues to provide great Canon features such as Live View, a built-in pop-up flash, and the EOS integrated cleaning system, as well as compatibility with Canon EX-series Speedlites and Canon EF and EF-S lenses allowing users to fully explore multiple creative photographic possibilities. The new EOS Rebel T2i Digital SLR camera is also compatible with Canon’s new BG-E8 battery grip and new RC-6 wireless remote control for both still images and video capture.

Pricing and Availability
The Canon EOS Rebel T2i Digital SLR camera is scheduled to be delivered to U.S. dealers in early March, and will be sold in a body-only configuration at an estimated retail price of $799.99. It will also be offered in a kit version with Canon’s EF-S 18-55mm f/3.5-5.6 IS zoom lens at an estimated retail price of $899.99.

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked fourth overall in the U.S. in 2009†, with global revenues of US $35 billion, is listed as number four in the computer industry on Fortune Magazine’s World’s Most Admired Companies 2009 list, and is on the 2009 BusinessWeek list of “100 Best Global Brands.” Canon U.S.A. is committed to the highest levels of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – “all people, regardless of race, religion or culture, harmoniously living and working together into the future” – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting www.usa.canon.com/rss.

MP4 Player-Game Console PMP with 5.0MP camera

The JXD V3 features a 4.3-inch display with 480 x 272 resolution and has an 8GB built-in memory with support for TF card. As the game console features 360 degree rocker and supports GBA, GBC, GB, NES, SMD, SMC, BIN, SWF game formats.

As an MP4 player, it supports RMVB, RM, AVI, VOB, DAT, MPG, FLV, 3GP, MP4, ASF, WMV video formats and capable of up to 1280 x 720 video playback and its' compatible with MP3, WMA, WAV, AMR, AAC, FLAC and APE music formats.

Additionally, it has a 5.0 MP built-in camera with support for 640 x 480 fps video recording, DC and DV. Other features include FM radio, TV-In/out, USB 2.0 and support for multiple languages (Chinese, English, Spanish, Japanese, Russian, French, Portuguese, Korean, Italian).

It sells for $112.15 at Ownta Online Store.

Limited Edition 24-carat gold-plated Leica cameras

Leica is celebrating it's 60th anniversary with 60 Limited edition 24-carat gold-plated cameras.

Each one of the cameras costs 199,900 yuan (about $30,000), and is individually numbered from 1949 to 2009. If you're a camera connoisseur and have an extra $30k lying around. You might want to pick up one of theses exclusive cameras. I can't wait to see what Leica does for its 100th anniversary...

World's 1st 12 megapixel camera phone

Samsung has just announced the world's first 12Mpix camera phone, the Pixon 12 (M8910)!

This sweet device will feature a 12Mpix censor, AF, XEON Flash, a very nice 3.1-inch AMOLED touchscreen with 720x480 resolution, 150MB of internal memory, microSD slot, GSM/GRPS/EDGE, HSPA, GPS, FM radio with RDS and can record video at 30fps.

Look for this to first launch this June in Europe and other regions by August. Currently, there is no info on a price.

Samsung Electronics Co. Ltd., a leading mobile phone provider, today reinforced its leadership in the high megapixel cameraphone market by unveiling Samsung Pixon12 (M8910) – the world’s first 12-megapixel camera phone with full-touch screen.

A response to today’s consumers who demand robust camera features in their mobile phones, the Pixon12 comes packed with a host of functions which enable consumers to easily capture, browse and share their images on the move – all on a brilliant full-touch 3.1-inch AMOLED screen.

“The Pixon12 is testament to how Samsung’s ongoing consumer research enables us to develop ground-breaking products that do not just meet but surpass our customers’ expectations. Speedy access to the camera mode, fast shutter speed and quick browsing are some of the key factors consumers are looking for in their mobile phone cameras” said Executive Vice President JK Shin, Head of Mobile Communication Division in Samsung Electronics.

He added, “We are very pleased to introduce the world’s first 12-megapixel camera phone that holds the answer to these pressing consumer needs.”

Instant Shoot

The Samsung Pixon12 enables users to take perfect pictures quickly and easily, thanks to a Dedicated Camera Power Key which gives users fast one-touch access to the camera function. Once the camera is turned on, users can aim and snap, capturing images as fast as today’s advanced digital camera. Samsung Pixon12 also features fast image saving for next shot, so users can move to next shot within around 2 seconds.

The phone provides the best photo quality by adopting innovative camera features. With Touch Auto-Focus (AF) tracking, users can simply select focus point with the touch of a finger, after which the AF function will automatically follow the object, keeping it in focus even as it moves across the screen. Moreover, Smart Auto feature allows users to capture the perfect images as the camera automatically changes the scene and mode based on its object, background and lighting.

Images taken on the Pixon12 are worth showing off to friends and loved ones as they boast digital camera quality thanks to the phone camera’s superb lens and Xenon flash.

The 28mm wide angle lens also allows a better perspective and more full capture of a scene for consumers.

Instant See

After they are done snapping, users can re-live and enjoy the pictures on the Pixon12’s brilliant 3.1” AMOLED screen. The screen boasts a contrast ratio of 10,000:1 while providing power-saving features which increase battery life.

Finally, the Pixon12 enables users to easily organize and manage photos with multiple ways of sorting - by tags, file names, ratings, and time. In addition, the multi-selection feature enables users to pull up images in groups rather than one by one, making viewing and editing photos much easier.

Instant Share

With Samsung Share Pix, the Pixon12 lets users easily upload images and videos to popular social networking sites such as Facebook, Picasa, Flickr, MySpace, Photobucket, Friendster – a breeze. Add to that, the phone’s high-connectivity functions including Wi-Fi and HSUPA capabilities mean that user’s photos can be shared to their friends in no time.

The Samsung Pixon12 will be available from end of June in European countries and it wil be expanded to other regions in August.

Epic Pentax K-7 DSLR finally announced!

Pentax has finally announced their 14.6 megapixel K-7 DSLR camera. It will feature a magnesium alloy body and a HD movie mode that captures video, at 30fps, at 640 x 416, 720p (1,280 x 720) or 1,536 x 1,024.

There's also an HDMI port, a 3-inch Live View LCD, in-camera lens correction, shake reduction and an improved dust reduction system. Another awesome feature is the High Dynamic Range (HDR) mode, which will take 3 pictures and combine them, in-camera, to widen the exposure gamut.

Expect the body to ship in July for an expected MSRP of $1,299.95.

New Camera Boasts Variety of Technological Firsts and Major Improvements Over Previous K Series Cameras

GOLDEN, CO. (May 20, 2009)...PENTAX Imaging Company announced today the launch of the PENTAX K-7 digital SLR camera. This latest PENTAX K series camera is designed for advanced photographers seeking high-end design and features without the cost of a professional DSLR system. The PENTAX K-7 features a rugged, yet compact new body design, a new 14.6 megapixel CMOS sensor rebuilt from the ground up, and advanced features such as HD Movie Capture and new, unique-to-PENTAX camera controls. Compatible with every PENTAX lens ever made, the high-end K-7 features an abundance of long-anticipated new and improved features that are exclusive to the camera and combine to make it a tremendous photography tool.
"The K-7 will appeal to many current PENTAX SLR photographers who have been asking for more advanced features, but in a smaller, solid, comfortable-to-hold body," said Ned Bunnell, president, PENTAX Imaging Company. "We also believe the combination of the K-7's smaller, high quality construction coupled with the growing line-up of our Limited compact prime lenses will appeal to serious shooters who currently don't own or previously hadn't considered adding a PENTAX to their camera bag."
The most significant features of the PENTAX K-7 that have never been offered before in any K series digital camera, and in some cases any camera, include:

• A compact, magnesium alloy body that is one of the smallest in the advanced photo enthusiast category to reduce bulk and allow users to travel light while maintaining durability and build quality (seven percent smaller than the K20D and up to 25 percent smaller than other cameras in the same class).
• A new 14.6 megapixel CMOS sensor rebuilt from the ground up to minimize noise, adds four channel output for fast image capture, and the ability to capture HD quality movies. It is the ideal combination of resolution and file size, allowing very large (poster size and larger) prints and cropping flexibility.
• A new 77-segment metering system quickly and accurately determines exposure for even the most complex and dynamic lighting situations.
• HD Movie capture features adjustable quality and resolution settings, aperture control, as well as mechanical Shake Reduction, and an external microphone terminal for recording stereo sound.* The K-7 will capture video at the default standard of 1280x720 resolution with a 16:9 aspect ratio (equivalent to 720p), 1536x1024 resolution with a 3:2 aspect ratio, or 640x416 resolution with a 3:2 aspect ratio (equivalent to VGA quality), all shot at 30 frames per second.
• An HDMI port with selectable output resolution (1080i, 720p, 480p, and auto) offers high resolution playback of images and video on modern high definition TV's.
• A Dedicated AF-assist lamp further improves autofocus response and accuracy in low light conditions.
• An Electronic Level function ensures that images have truly level horizons to minimize post-capture editing.
• An innovative in-camera Lens Correction function that electronically adjusts for Distortion and Lateral Chromatic Aberrations to maximize image quality with DA series lenses.
• A dedicated Mirror Lock-up function eliminates image blur due to mirror movement during long exposures.
• A High Dynamic Range (HDR) image capture mode captures three images then combines them in camera to widen the exposure gamut to bring out detail in all exposure areas of images.
• A composition adjustment feature in Live View allows minor shifts in the framing and composition of images using the Shake Reduction mechanism without having to physically move the camera. This feature is ideal for tripod use.
• A programmable embedded copyright function preserves artistic integrity and image ownership during capture via a keypad that may record ownership in metatag data.

*Due to the compact size of the K-7 camera and the in-body Shake Reduction mechanism, a camera mounted microphone is a highly recommended accessory for optimal audio quality when capturing video.

A variety of K series camera features that are significantly improved in the PENTAX K-7 include:

• A striking 3 inch LCD with 921,000 dot resolution is perfect for detailed image or movie capture and review using the Live View function.
• A weather, dust and cold resistant (to 14° F or -10° C) body makes the K-7 the perfect camera for use in any environment, inside the studio or when travelling in any weather.
• Fast 5.2 frame-per-second shooting with a new PRIME II Image processing engine, which features fast circuitry and 4 channel output that is ideal for sporting events or any fast action situation.
• A top shutter speed of 1/8000 sec freezes even the fastest action in well lit settings.
• Live View mode, now with contrast AF, Face Detection, and optional histogram, grid, and bright/dark area display, allows you to quickly compose your images without having your eye against the viewfinder.
• A 100 percent field-of-view viewfinder (92X magnification) and bright focusing screen are ideal for accurate image composition and accurate focus.
• The PENTAX 11-point autofocus system features improved focus algorithms over previous generation K series DSLR cameras, providing faster, more responsive AF.
• The PENTAX-original Shake Reduction system now compensates for rotational sensor movement improving the sharpness of your images at the moment of capture.
• The K-7's Dust Reduction system, improved over previous K series cameras, features a piezo-ceramic vibration action to the sensor's low-pass filter for dust-fee image capture.
• A new high capacity battery features extended battery life, ideal for travel photography or video work.
• Advanced image capture settings, digital filters, and aspect ratio provide outstanding flexibility and creativity while minimizing the need for computer image manipulation.
• Custom Image modes with advanced parameter settings including new Key adjustment allow users to customize the processing mode to suit personal creative style.
(more)

Other K series innovations featured on the PENTAX K-7 include:
• Multiple exposure settings, including Green, Program, Sv, Tv, Av, TAv, M, Bulb, X-sync, and USER modes, provide extensive creative control over the exposure for photographers of all experience levels.
• Advanced white balance settings include highly customizable white balance fine tuning, color temperature adjustment, and post image capture manual white balance selection for perfect pictures in even the most difficult lighting.
• Dynamic Range setting with adjustable shadow correction brings out hidden or lost details in both highlights and shadows for even the highest-contrast, dynamic lighting.
• Dedicated PC socket for studio flash offers convenience for the studio photographer without adding hot shoe adapters.
• Advanced capture options include multi-exposure and interval shooting for creative special effects and time-lapse photography.

Along with the body, PENTAX announced a D-BG4 battery grip for exclusive use with the PENTAX K-7. This battery grip may be used in combination with the camera's rechargeable lithium-ion battery to double camera's battery life. The D-BG4 also accepts 6 AA batteries in a alternate battery tray for added freedom when shooting in the field. With a vertical shutter-release button, e-dials, AE-lock and a new focus button, the grip features the same weather-resistance, dustproof and coldproof construction as the PENTAX K-7.

PENTAX also announced two weather-resistant lens models developed specifically for PENTAX digital SLRs. The smc DA 18-55mm F3.5-5.6 AL WR and the smc DA 50-200mm F4-5.6 ED WR kit lenses feature weather-resistant seals to handle damp, inclement conditions. Complementing K series camera bodies, both lenses blend versatility with affordability, giving the casual photographer a broader canvas without having to carry a multitude of lenses.

The PENTAX K-7 body only will ship in July 2009 for $1,299.95 USD. The PENTAX D-BG4 battery grip also will ship in July 2009 for $229.95. The newest weather-resistant lenses will be priced at $199.95 for the DA 18-55mm and $249.95 for the DA 50-200mm. These products also will ship in July 2009.

Every PENTAX K-7 purchased includes an exclusive coupon for up to 15 percent savings on a variety of PENTAX products. More information about all of these products is available at: www.pentaximaging.com and preorders may be placed now at www.pentaxwebstore.com.

Enjoy a preview of the PENTAX K-7 and the advanced features the camera offers on the PENTAX youtube.com channel http://www.youtube.com/pentaxian1. Images are available here: http://www.pentaximaging.com/press/pressfiles.html. Professional photographers interested in equipment loans may learn more about the PENTAX Pro Program by calling 1-800-877-0155.

PENTAX Imaging Company is an innovative leader in the production of a variety of digital cameras including weather resistant digital SLRs and compact, waterproof cameras, as well as lenses, flash units, binoculars, scopes, and eyepieces. For almost 90 years, PENTAX has developed durable, reliable products that meet the needs of consumers and businesses. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc.

Specifications:
CAMERA HARDWARE

MODEL: K-7
TYPE: Digital SLR
PRODUCT CODE:
Body Kit: 17811, UPC: 027075155145

SENSOR
Type: CMOS with primary color filter and integrated Shake/Dust Reduction sensor movement system
Size: 23.4 x 15.6mm
Color depth: 8 bits/channel JPG, 12 bits/channel RAW
Effective pixels: 14.6 MP
Total pixels: 15.07 MP
Recorded resolutions
Still: 14M 4672x3104, 10M 3936x2624, 6M 3072x2048, 2M 1728x1152
Movie (resolution/FPS): 1280x720p30, 1536x1024p30, 640x416p30
Quality levels:  Premium,  Best,  Better,  Good
Dust Removal: Supersonic vibration to low pass filter
LENS MOUNT
Type/construction: PENTAX KAF2 bayonet stainless steel mount
Usable lenses: PENTAX KAF3, KAF2, KAF, and KA (K mount, 35mm screwmount, 645/67 med format lenses useable w/ adapter and/or restrictions)
SDM function: Yes
Power zoom function: Yes
FOCUS SYSTEM
Type: TTL phase-difference 11 point (9 cross) wide autofocus system (SAFOX VIII+)
Focus modes: AF Single (w/ focus lock), AF Continuous, Manual
Focus point adjustment: Auto, user-selectable, center
AF assist: Yes, via dedicated AF assist lamp with SAFOX VIII+ system
VIEWFINDER
Type: Pentaprism
Coverage (field of view): 100%
Magnification: 0.92X (w/ 50mm F1.4 at infinity)
Standard focusing screen: Natural-Bright-Matte III
Diopter adjustment: -2.5 to 1.5
Depth of field preview: Optical (diaphragm stop down), Digital
LCD MONITOR
Type: 3.0" TFT IPS (In Plane Switching) color LCD with brightness/color adjustment and AR coating
Resolution: 921,000 dots
Wide angle viewable: Yes
LIVE VIEW
Type: TTL by CMOS image sensor
Field Of View: 100%
Display Modes: Magnification (2-6X AF, 2-10X MF), grid pattern overlay
Autofocus: Yes, contrast w/ face detection, contrast, phase difference
BUILT-IN FLASH
Type: Retractable P-TTL popup flash
Guide number: 13 (100/m)
Coverage: 28mm wide angle (equivalent to 35mm)
Flash modes: On, redeye, slow sync, slow sync + redeye, trailing curtain sync, wireless
Flash exposure compensation: -2 to 1 EV in 1/2 steps
EXTERNAL FLASH
Type: Hotshoe (P-TTL, high speed sync available), wireless with PENTAX dedicated flash, X-sync socket
Synchronization speed: 1/180 sec
STORAGE MEDIA
Internal memory: n/a
Removable memory: SD, SDHC
INTERFACES
Ports: USB 2.0 hi-speed, AV out, HDMI out, DC in, cable switch, 3.5mm stereo microphone
Video out: HD (1080i30, 720p30, 480p30), NTSC, PAL
Printer interfaces: n/a
POWER SUPPLY
Power source: Rechargeable Li-Ion battery D-LI90, D-BG4 Battery Grip (optional) for second D-LI90 battery or 6X AA batteries
Recordable images: Approx 980 (approx 740 w/ 50% flash, CIPA)
Playback time: Approx 440 min
AC adapter available: Yes (optional)
PHYSICAL SPECIFICATIONS
Body dimensions (W x H x D): 5.1 x 3.8 x 2.9"
Body weight
Without battery or removable memory: 22.9 oz
Loaded and ready: 26.5 oz
Construction material(s): Magnesium alloy shell over stainless steel chassis
Operating temperature: 14-104°F (-10 to 40°C)
LANGUAGE SUPPORT
English, French, German, Spanish, Portuguese, Italian, Dutch, Danish, Swedish, Finnish, Polish, Czech, Hungarian, Turkish, Greek, Russian, Korean, Traditional/Simplified Chinese, Japanese
IMAGE STABILIZATION
Type: Sensor-shift Shake Reduction with rotational compensation (4 stops max)
Electronic level function: Yes, verification via viewfinder and top LCD panel
METERING SYSTEM
Type: TTL open-aperture 77 segment metering
Sensitivity range: EV 0 to 22 (ISO 100, 50mm F1.4)
Multi-segment: Yes, 77 segments
Center weighted: Yes
Spot: Yes
Exposure compensation: +/- 5 EV (1/3 and 1/2 steps)
Exposure lock: Yes
Exposure bracketing: Yes, 3 or 5 frames, up to +/- 2 EV (1/2 or 1/3 steps)
ISO SENSITIVITY
Auto: ISO 100-3200 (1, 1/2, 1/3 steps), Bulb mode up to ISO 1600, expanded range available to ISO 6400, auto ISO range selectable
Manual: ISO 100-3200 (1, 1/2, 1/3 steps), Bulb mode up to ISO 1600, expanded range available to ISO 6400
WHITE BALANCE*
Auto preset modes: Auto, Daylight, Shade, Cloudy, Fluorescent (D, N, W, L), Tungsten, Flash, CTE
Manual mode(s): Yes, manual and 3 color temperature selections available
* WB fine adjustment available in all modes
SHUTTER
Type: Electronically controlled, vertical run, focal plane shutter
Shutter speed: 1/8000 to 30 sec, bulb
CAPTURE MODES
Mode selection: Green, Program (P), Sensitivity Priority (Sv), Shutter Priority (Tv), Aperture Priority (Av), Shutter and Aperture Priority (TAv), Metered Manual, Bulb, X-Speed, USER, Movie
Green simplified mode available: Yes
P/A/S/M/B: P, A, S, M, B (extended modes Sv, TAv)
Date stamp: n/a
Digital filters (capture): Custom Image Function includes Bright, Natural, Portrait, Landscape, Vibrant, and Muted modes, each with gamut radar and fine adjustment of saturation, hue, high/low key, contrast, and sharpness (regular and fine adjustment scales). Monochrome mode includes adjustment for filter effects (green, yellow, orange, red, magenta, blue, cyan, infrared), toning (sepia warm/cool), high/low key, contrast, and sharpness (regular and fine adjustment scales). Other capture filters include Toy Camera, Retro, High Contrast, Extract Color, Soft Focus, Starburst, Fisheye, Custom Filter.
Data record: Folder name (standard, date), file name (standard, customizable), embed copyright
DRIVE MODES
Mode selection: Single, Continuous (Hi, Lo), Self-Timer (12s, 2s), Remote (0s, 3s, continuous), Bracketing (standard, timer, remote), Mirror Lockup (standard, remote), HDR Capture, Multi-Exposure, Interval
Continuous FPS
- 5.2 FPS (40 JPG Continuous Hi, 15 RAW PEF, 14 RAW DNG)
- 3.3 FPS (unlimited JPG Continuous Lo, 17 RAW PEF/DNG)
Self-timer: Yes (12s, 2s)
Remote control: Yes, infrared (0s, 3s, continuous) and cable switch
PLAYBACK MODES
Mode selection: One Shot (no data, basic data, full data, color channel histogram), Multi Image Display (4, 9, 16, 32, 81 thumbnails), Calendar Filmstrip, Folder, Magnification, Select & Delete, Movie Playback (no data, basic data, full data)
Mode pallet: Image Rotation, Digital Filter, Resize, Cropping, Slideshow, Save as Manual WB, RAW Development, Index Print, Image Comparison, Protect, DPOF
Magnification: Up to 32X, scrollable
Digital filters (playback): Toy Camera, Monochrome (filter effects, toning), Retro, Color (6), High Contrast, Soft Focus, Extract Color (6), Starburst, Water Color, Fisheye, Pastel, Slim, Miniature, HDR, Base Parameter Adj, Custom Filter
FILE FORMATS
Still: RAW (PEF, DNG), JPG (Exif 2.21), DCF 2.0 (design rule for camera file system), DPOF, Print Image Matching III
Movie (compression): AVI (Motion JPG)
CUSTOM FUNCTIONS
Functions available: 37

[Pentax]